Sawt

Overview

Sawt (صوت — "voice") is a production, multi-tenant SaaS for small businesses in the Arabic-speaking world — clinics, salons, restaurants and shops in Jordan first, then Saudi Arabia and the UAE. An owner builds an agent in minutes from an industry template, and it answers every channel at once: a one-script website widget (voice, chat or both), WhatsApp, Instagram and Messenger (including photos and voice notes, which it can answer with a voice note), and phone over the business's own PBX via SIP — no foreign number to buy. Calls run speech-to-speech on Gemini Live over a WebSocket bridge from Twilio Media Streams or the browser; I cut time-to-answer from 3.7 s to 1.4 s, and premium agents speak in ElevenLabs voices. Chats run on Gemini 2.5 Flash with the same tools: a pgvector RAG knowledge base, calendar booking that refuses taken slots, lead capture, payment links, and transfer to a staff member who presses 1 to accept. Owners get one inbox for every call and chat with transcripts, recordings, topic and sentiment, can watch a live call and take it over, test an agent against simulated callers, restore any saved version, and receive a weekly email of missed chances and unhappy customers. Sawt is also an MCP server and can use a customer's own MCP tools. Arabic, English and French UI with full RTL, Dodo Payments billing, row-level security on every table enforced in CI, and near-zero idle infrastructure on Vercel and a suspend-when-idle Fly.io machine.